Neighbors’ Consejo

Situation
Summary background of the organization
Neighbors’ Consejo is a neighborhood-based, urban addiction treatment and recovery center. This group facilitates the active treatment of the Latino community in the neighborhoods of Adams Morgan, Columbia Heights and Mount Pleasant in Washington DC. Neighbors’ Consejo works to connect men and women to social and economic opportunities and empower them to self-sufficiency. They are the first and only inpatient treatment group targeting the Latino community in DC.

Obstacles
The communication challenges faced
Neighbors’ Consejo recently moved into a new facility and expanded the number of people served. As a growing and changing organization, they are challenged by a bevy of communications needs all at once. They endeavor to make their presence known within the neighborhood and expand their visibility.

Solution
The steps and solution taken by the CreateAThon team
A vibrant and colorful design for new signage was developed to convey empowerment, dignity, engagement and hope. The goal of the designs was to make the new expanded facility appear to be a welcoming, inviting space.

See other designs developed by Basis